E-book
Logos and no gos how to understand and get the most out of your brand IP
Record details
- ISBN: 9780470061985 (electronic bk. : Adobe Reader)
- ISBN: 0470061987 (electronic bk. : Adobe Reader)
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Physical Description:
electronic
electronic resource
remote
xviii, 222 p. ; 22 cm. - Publisher: Chichester, West Sussex, England : J. Wiley & Sons, 2007.
Content descriptions
| General Note: | Includes index. |
| Formatted Contents Note: | Creating and identifying your IP -- Registering your IP -- Housekeeping your trade mark portfolio -- IP and your employees -- Exploitation of your IP -- Policing your IP -- How are your IP rights infringed? -- Enforcing your IP and the remedies available to you -- How to avoid infringing other people's IP -- Registering and protecting your domain names -- The take-home message. |
| Reproduction Note: | Electronic reproduction. New York : John Wiley & Sons, Ltd., 2007. Requires Adobe Reader 6.0 (file size: 1223 KB). |
| System Details Note: | Requires OverDrive Media Console |
Search for related items by subject
| Subject: | Intellectual property -- England |
| Genre: | EBOOK. Electronic books. |
